Wedding’s Club Drug Warnings Now Read Like a Corporate Crisis Plan for the Camera Roll
The neighborhood’s nightlife posters say they’re about safety; the real audience is the promoter’s Instagram comments, the venue’s lawyer, and whoever gets blamed when the night looks messy online.
A new wave of techno-floor ‘drug awareness’ materials in Wedding doesn’t warn ravers like citizens — it coaches clubs on reputational damage. The under-noticed trick is that the copy is designed to protect everyone except the person actually taking the drugs: it tells staff how to sound.